What if hospitality could go beyond “doing less harm” and actually restore the places it touches?

In Part 3 of our Wellness Series, host Kathy Sue McGuire speaks with Professor Dr. Willy Legrand to explore the concept of regenerative hospitality. Together, they examine how hotels, resorts, and destinations can learn from nature, heal ecosystems, and create guest experiences that leave people and places better than before.

This episode is sponsored by Feelgoodz Hospitality, leaders in eco-friendly in-room slippers that reduce waste and turn a simple amenity into a lasting memory.

What You’ll Learn in This Episode

• The difference between sustainability and regeneration in hospitality

• How lessons from nature, including photosynthesis, can inspire business models that benefit communities and ecosystems

• Practical ways hotels can embed regenerative practices into guest experiences and local partnerships

• Why siloed thinking holds back progress and how whole-systems thinking changes everything

• The barriers to adoption in hospitality, from short-term mindsets to regulatory gaps, and how to address them

• Why redefining luxury as connection, wellbeing, and meaning is key to the future of travel

About the Guest

Professor Dr. Willy Legrand is a leading academic voice in sustainable and regenerative hospitality. Based in Germany, he has authored multiple books on sustainability in the industry, chairs the Hospitality Net World Panel on sustainability, and lectures internationally on ESG, regenerative tourism, and hospitality management. He is currently co-editing two forthcoming handbooks: ESG in Hospitality and Tourism and Regenerative Tourism and Hospitality.

Resources & Links

• Learn more about Prof. Dr. Willy Legrand: https://www.linkedin.com/in/prof-willy-legrand/

• Explore Feelgoodz Hospitality: https://feelgoodzhospitality.com

• Discover Sustainable Hospitality Solutions: https://sustainablehospitalitysolutions.com

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